This add-on for Gravity Forms sends form data to Emma and adds subscribers to your lists. You install it, connect your Emma account and start sending subscribers.

Map form fields to Emma custom fields, or create new custom fields from the add-on. Choose the Emma list new subscribers join, and turn on double opt-in so only subscribers who confirm are added.

Conditional logic decides when data is sent. Subscribe only users who opt in, route contacts to different groups by their answers, and filter out submissions that do not meet your criteria.